This weekend, Jess and I visited the Washington Auto Show at the Washington Convention Center. Click for photos!
If folks learned to operate the entire car, not just the steering wheel and occasionally the brakes, I’d bet they’d like driving better. If they knew the sense of control imparted by that third pedal, I’d bet they would strive for its mastery. If they knew the excitement that accompanied a perfectly timed heel-toe downshift, I can guarantee they’d be hooked.
You know what we need? We need a crusade. We need to save the manuals! Not only are manual transmissions often more fuel-efficient than their two-pedal counterparts, you also can’t text while operating one. So let’s lobby carmakers to produce more of these things because they’re safer and more frugal, and let’s not tell them that they’re way more fun. Let’s train our offspring in the ancient ways of the stick shift. Let all of us knights of the clutch pedal drive our manual-equipped cars to Washington and pop ’em in front of Barry O’s house.
This is one of the most powerful car ads I’ve ever seen. Let me point out a couple things.
1) Notice that the crash was likely the characters fault. A bit of a stretch perhaps, but I see it as a Gospel picture. The car “gave its life” to save the driver’s, although the driver was in the wrong.
2) The character bought the exact same car. He apparently had no regrets. Even in a crowded car segment, he chose not to try a different mid-sized sedan.
Great writing. Great car.




10 months ago






